Home » E-Strategy: Strategy 03.03 by Michael J Cunningham
E-Strategy: Strategy 03.03 Michael J Cunningham

E-Strategy: Strategy 03.03

Michael J Cunningham

Published April 24th 2002
ISBN : 9781841122823
ebook
120 pages
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 About the Book 

Fast track route to developing effective and profitable e-strategies for organizations.Covers all the key techniques for development of a coherent and effective e-strategy for an organization. Guidelines and roadmaps from some of the worlds leadingMoreFast track route to developing effective and profitable e-strategies for organizations.Covers all the key techniques for development of a coherent and effective e-strategy for an organization. Guidelines and roadmaps from some of the worlds leading thinkers on a subject that can determine the success or failure of a business.Examples and lessons from some of the worlds most successful businesses, including eBay, General Electric and Richard Bransons Virgin, plus ideas from the smartest thinkers, including Michael Porter, Thomas Hagal and Patricia Seybold.Includes a glossary of key concepts and a comprehensive resources guide